Something more...

A new logo created for a friend of mine who does Public Relations and Copywriting work in my BNI group. The concept is based around her idea of using an asterisk (*) symbol to represent having "something more." I thought that was clever, it ties into her writing skills and says so much with just so little. She's a brilliant writer.

So I took the asterisk symbol and I came up with this concept which I felt was just the right amount of symbolism without getting way too abstract. You can still see the asterisk symbol in here but you can call that a sun, a beam of light, whatever. I think this calls attention to itself pretty well. I like it a lot....

Of course I do.... I designed it. Duuuuuuh.