Posted by on Jul 18, 2012 in | 0 comments

The triangle was particularly important for this client. An integral symbolic element of their educational program focused around a relationship amongst 3 elements, so they specifically asked me to design something with a triangle in it. Knowing I had to work that into the logo mark I wanted to find something that was less symmetrical & had a softer appeal. I think this works…it looks “corporate” but it still feels friendly.