This is one example of how a project can be “flubbed” even though my client gave an “OK” to the result all along the design process. I use cases like this when I give examples to my students. While I admit this was a risky and polarizing design concept…I left the client happy with the result at the end of the process. I only found out 2 months later that one of the 4 owners didn’t like it and promptly replaced it. Was this project a success? Probably not…I successfully finished the job, but it forever taught me that it’s important to learn who you’re designing for before you even begin a project.
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Tiki’s Grill & Bar
LoweStudio Inc was founded by me, Raphael Lowe, a Honolulu based illustrator and web designer. I presently design and manage a few dozen commercial websites, but my main focus these days is acting as the head developer for Kapiolani Community College and teaching New Media Arts.
I started this blog the day I quit my last job to set out on my own two feet as an independent graphic designer. I had no motivations other than to document my experiences for my own self reflection and gratification from time to time. Does this blog have anything to do with design?...not always, but my daily experiences shape how I design.